Veronica is the person behind the brand Tigre de Salón. She works with 4 indigenous communities in Colombia: Kogui, Arhuaca, Wiwa and Kankuama. She’s motivated by looking into her roots, and at the same time to create a positive social and cultural impact in her country.
These communities are deeply spiritual, they profess a great respect for the earth and all the living beings. They are truly guardians of nature. Their knowledge is based on asking permission and returning whatever is taken. They inhabit the Sierra Nevada de Santa Marta a sacred place, which not everyone can enter.
Mujer comunidad indígena Kankuama.
Tigre de Salón is inspired by these 4 communities, working directly with each one of them. Expressing through fabrics and special elements such as symbolism and meaning in their forms. The brand is also contributing to the development and protection of their ancestral traditions and tecniques.
Pic: Aty Seynekun & Oliverio Villafañe from the Arhuaco community